Let's grow places.
FCMO Grow solves one of the biggest challenges small businesses face — making the complex world of digital marketing accessible, affordable, and strategic.
Our membership-based model pairs Fractional Chief Marketing Officers with full-service execution teams, giving you the leadership, systems, and creative power of a marketing department — without the overhead. Just plug in and go!
We free business owners to go about the business of their business.
Learn. Build. Join.
Our small business markerting memberships are built to evolve with you—offering resources, strategy, structure, and support tailored to each stage of your company’s journey.
Growth adds complexity. As your Brand Guardians, we help you cut through the noise and choose your next move—with practical tools, expert guidance, or fully engaged support that fits your business.
Think of us as your mobile marketing department.
Let's talk about the elephant in the room.
You’re competing with brands backed by deep pockets and entire marketing departments. And with local names that built decades of recognition before an algorithm had anything to say about it.
Meanwhile, you’re running the business—and somehow became its unofficial Chief Marketing Officer.
You know your craft. That doesn’t mean you should also have to know which ad platform deserves your money, why your website isn’t bringing inquiries, or what AI changed this week.
Build your marketing.
Piece by coordinated piece.
A brand guide here. A content plan there. A website that tells a different story. Buying marketing in pieces can leave you with a collection of parts that don’t quite fit.
Our Build Method gives you a more connected starting point: products and deliverables designed to work together, available as individual purchases through your free Learners Membership.
Start with the piece your business needs. Add a consultation or private workshop when you want help putting it to work. You can build without committing to ongoing monthly execution.
First, find your direction. Then, work your MOJO.
Good marketing starts with knowing who you are. Our Brand Compass™ establishes your identity, visual style, voice, positioning, and the expertise you want to be known for. It gives your marketing something solid to stand on.
Then comes MOJO—our framework for connecting the decisions, tools, and activities that move your marketing forward.
M
M — Market
Know the playing field: your customers, competitors, and where your business fits.
O
O — Opportunity
Find your openings. Identify where your strengths meet customer needs, and decide what deserves your attention and investment.
J
J — Journey
Connect the experience—from someone first discovering your business to choosing you, staying with you, and recommending you. Your content, channels, campaigns, and technology all play a part.
O
O — Optimization
Keep making it better. Examine what’s working, address friction, and refine your marketing as your business and market evolve.
About Us
Small business champions.
FCMO Grow was founded by Rachel Roberts with a conviction: small businesses deserve sophisticated marketing and people who take their success personally.
We bring together Brand Guardians and creative and technical specialists, along with systems and processes to take you to bigger places.
We’re curious enough to learn what makes your business tick—and outspoken enough to challenge an idea that doesn’t serve it. That’s the spirit behind our work: sharp thinking, practical help, and a team in your corner.
Founder Rachel Roberts, channeling a little MOJO while working on the redevelopment of Dallas’s iconic Statler hotel.
